MAJID AL FUTTAIM LAUNCHES EDUTAINMENT CONCEPT ORBI

Collaboratively developed by SEGA Holdings Co., Ltd. and BBC Worldwide, Orbi fuses BBC Earth’s world-leading nature content with SEGA’s cutting-edge technology to create a game changing entertainment concept that will plunge visitors into the heart of the natural world through a visceral, multi-sensory edutainment experience.

Featuring a custom built theatre, innovative audio visual technology and interactive walk-through touchpoints, Orbi’s uniquely immersive offering aims to transform the way people explore the mysteries of nature inviting them to see and hear the planet.

 

A BRIDGE ON THE PALM JUMEIRAH HAS BEEN COMPLETELY TRANSFORMED

A lush green forest has sprung up underneath a Palm Jumeirah bridge, making the structure look more like something out of a fairytale rather than a run-of-the-mill road
As part of collaboration between developer Nakheel and Brand Dubai (the creative arm of the Government of Dubai Media Office) the underside of the bridge leading onto the East Crescent was transformed into an otherworldly art installation.
The project forms part of our effort to install artworks that inspire innovation and encourage people to look at things in a new creative way,” said project manager Shaima Al Suwaidi.
This is just the first part of the #DubaiSpeakstoYou project, which will see unique artistic creations sprout up across the city, creating an open-air museum of sorts.

 

WORLD’S LARGEST SWIMMING LESSON AT WILD WADI

Wild Wadi Waterpark, over by Jumeirah Beach Hotel, is going to be hosting the eighth edition of the World’s Largest Swimming Lesson.

A global event taking place in more than 20 countries around the world, the World’s Largest Swimming Lesson is a non-profit venture aiming to spread the word around the world that swimming lessons save lives. Hundreds of locations will be taking part in the big swim on Thursday June 22 on five continents, while in Dubai children joining in with their parent or guardian will also be given free access to the park for the rest of the day after the event.

 

SOFITEL TO OPEN ITS LARGEST HOTEL IN MIDDLE EAST

New Sofitel property will open in 2019 at Wafi, in Dubai

Sofitel will open its largest property in the Middle East in 2019, located in Dubai , the company said in a statement on Monday.

In collaboration with development partner MKM Commercial Holdings LLC, the Sofitel Dubai Wafi will feature 501 luxury guestrooms, ranging in size from 55 square meters to 625 square metres.

The property will also contain 97 studio rooms, along with one-, two- and three-bedroom serviced residences.

 

ABU DHABI HOTELS SEE 1.6M GUESTS IN FIRST FOUR MONTHS OF 2017

Capital sees 7% per cent growth in hotel guest arrivals compared to previous year

Abu Dhabi welcomed 1.6 million guests in the first four months of this year marking a 7 percent growth compared to the same period in 2016, Abu Dhabi Tourism and Culture Authority said on Monday.
In April alone, guest arrivals in the emirate went up by 15 per cent when compared to the same period last year.

Domestic hotel guest numbers in April also grew significantly, numbering 130,000, with each of Abu Dhabi’s three districts — Abu Dhabi, Al Ain and Al Dhafra regions — all experiencing an upturn in arrivals.

China has maintained its position as the largest overseas source market with 131,253 hotel guest arrivals in April, followed by India with 104,436 and the UK with 86,529.

 

RAKTDA EXPECTS GROWTH IN EUROPEAN VISITOR NUMBERS

Authority goes on 10-day road show across key European cities

Ras Al Khaimah’s Tourism Development Authority (Raktda) is expecting to see strong European visitor numbers in the emirate after a 10-day road show across nine cities in the UK and continental Europe.

In a statement, the authority said its sales push started in London, where it hosted senior representatives from Britain’s travel and media, in a bid to showcase Ras Al Khaimah’s destination appeal to British travellers.

The authority then met with representatives from key domestic stakeholders to roll out its sales message across Germany, Austria, and Switzerland.

 

EMAAR HOSPITALITY GROUP LAUNCHES PANORAMIC, 360 VIRTUAL TOURS OF ITS HOTELS IN DUBAI

Offer visitors the opportunity to experience the unique value propositions of each hotel

In another technology first, Emaar Hospitality Group, the hospitality and leisure business of Emaar Properties PJSC, has introduced panoramic, 360 virtual tours of its hotels in Dubai.

The 360 virtual tours, captured in high-definition photographs and videos, offer visitors the opportunity to experience the unique value propositions of each hotel, discover its myriad facets and make an informed decision – be it for booking hotel stays, restaurants or pampering oneself at spas.

The 360 virtual tours cover properties under the premium luxury hotel and serviced residences brand, Address Hotels + Resorts; the upscale lifestyle hotel and serviced residences brand, Vida Hotels and Resorts; and the new contemporary mid-scale hotel and serviced residences brand, Rove Hotels.

Olivier Harnisch, Chief Executive Officer of Emaar Hospitality Group, said: “Introducing innovative digital experiences is part of our strategy to further enhance the guest experience. The 360 virtual tours open doors to the delightful and exceptional lifestyle offerings at our hotels, enabling visitors anywhere in the world to make informed decisions and plan their stay in vivid detail. We will continue to explore newer opportunities to strengthen our online engagement with our guests, underlining our commitment to provide value-added customer-centric experiences.”

 

MARSA AL ARAB PROJECT NEAR BURJ AL ARAB TO FEATURE TWO NEW LUXURY ISLANDS

Marsa Al Arab is to be built near the Burj Al Arab by Jumeirah Beach, adding two artificial islands and displace a water park.

Dubai Holding revealed the new Dh6.3 billion Marsa Al Arab project, including two new islands either side of the Burj Al Arab hotel.

The project, comprising hotels, theatres, retail space, a marina, a business district, residences and luxury villas, is aimed at supporting Expo2020 and Dubai’s tourism sector.

It will break ground next month and is expected to be complete in late 2020.